InStep Running Centers was founded in 2003 by Tom Labisch and Bob Corby, both physical therapists, and John Ochsenwald, an athletic trainer. Their goal was to create a place where both athletes and non-athletes alike could come for physical therapy, injury treatment, rehabilitation, biomechanical evaluations, massage therapy, and custom orthotics; as well as a specialty running store where runners and walkers could be properly outfitted with the correct running & walking shoes, fitness apparel, and accessories. The best of both worlds, Going BEYOND the Shoe

InStep's first store, in Mequon, Wisconsin, quickly gained a reputation in the Milwaukee area as the "place to go" for full-service physical therapy, expert advice on athletic injury rehabilitation and prevention, and the best-fitting running shoes and walking shoes.

Three years later, the partners opened InStep Physical Therapy & Running Center locations in the Historic Third Ward of Milwaukee, downtown Delafield, and Hales Corners, Wisconsin. The InStep philosophy and mission is the driving force at each location – to provide people of all ages and abilities with the tools and knowledge they need to stay injury-free and function at their highest levels. InStep also helps enhance the local running community through event sponsorship and organization, and educational seminars and clinics.

In 2018 InStep Physical Therapy partnered with Doctors of Physical Therapy.

Stop into one of our 4 locations today for expert advice and friendly service!

Meet Our Team

InStep's owners have more than 100 combined years of experience in physical therapy, athletic training, coaching, and helping people function at their highest levels. We have the knowledge and expertise to get you moving again. 



Tom is a doctor of physical therapy, licensed and certified athletic trainer and certified strength and conditioning specialist and has been in practice since 1987. Tom received his undergraduate degree from the University of Wisconsin-Milwaukee, his physical therapy degree from the Northwestern University Medical School, and his doctor of physical therapy degree from Creighton University. Tom has advanced training in orthopedic physical therapy, sports medicine, manual therapy and biomechanics. He has an extensive background in the biomechanics of injury, and special interest in the pathomechanics of overuse injuries and the application of orthotics. He was part of the medical staff for the 1996 Olympic Games in Atlanta and was on the Sports Medicine staff at the University of Wisconsin-Milwaukee. Tom is an avid runner, cyclist and cross-country skier and enjoys outdoor activities with his wife and two sons.



Bob received his physical therapy degree from the University of Wisconsin-Madison in 1980. He has advanced training in spine care and an extensive background treating orthopedic patients, evaluating biomechanical problems and fitting orthotics. Bob's background in sports medicine includes coaching the U.S. Speed Skating Team from 1980 to 1984, the Olympic Speed Skating Team in 1984, and serving as conditioning coach for the Milwaukee Brewers in 1990 and 1991. Bob enjoys biking, running, and cross country skiing with his wife and children.



John is a state licensed, nationally certified athletic trainer and has been practicing since 1980. He received his undergraduate degree in health Education from Ohio State University and his Masters Degree in Kinesiology-Sports Medicine from the University of Illinois in Urbana-Champaign. John was an athletic trainer for the University of Illinois' football, wrestling, and baseball programs for 10 years, then moved to Milwaukee in 1992. He is now the Assistant Athletic Director for Sports Medicine / Head Athletic-Trainer / Clinical Assistant Professor at the University of Wisconsin-Milwaukee. As the director of Sports Medicine at UW-Milwaukee, John oversees the health of all athletic teams, but works directly with men's soccer. John enjoys running, biking, and golfing. He is married and has 2 daughters.



Jan is a registered nurse and certified athletic trainer and has been practicing since 1982. She received her bachelor of science in nursing from the University of Minnesota and went on to receive her Master of Science degree in kinesiology-sports medicine from the University of Illinois. For eight years, Jan was assistant athletic trainer at University of Illinois being responsible for the women's volleyball, men's and women's gymnastics teams and sport camps. Since 1992, she has worked in the physical therapy setting as well as being the clinic manager within the centers. Through her years of education and experience Jan has a solid foundation in evaluation, treatment, and rehab of injuries. At InStep, she is involved with the daily operations including office manager, patient care, and retail sales. Jan enjoys exercise, golfing, community involvement, and spending time with her husband and two daughters.


Muir Mulholland

Muir is a manager at our Third Ward and Mequon stores. With a bachelor’s degree from the University of Wisconsin—Madison and a background in retail, it’s no surprise that Muir enjoys working with runners, walkers, and athletes of all activity levels to find the gear that works for them. Between hobbies like snowboarding, golfing, and hiking, Muir has developed a great appreciation for the days when all of the gear just works.


Jeanna Schwinn

Jeanna is the manager of our Delafield store. She is an avid runner, cyclist, and cross country skier. You will find Jeanna running/skiing the trails of Lapham Peak or riding her bike on the backroads of the Lake Country area on most days. She is passionate about any sport that gets you outside, especially trail running!

Jeanna has a bachelors degree from the University of Milwaukee. She loves spending time with her three boys, which usually consists of fishing, biking, gaming, hiking at Lapham in search Big Foot, and of course getting ice cream at any local shop. 



Samantha Gries PT, DPT, ATC, CMTPT

Samantha graduated from the athletic training program at Concordia University Wisconsin in 2011 with her bachelor of science degree. She worked as a graduate assistant athletic trainer for UW-La Crosse while she was attending physical therapy school. She graduated with her doctorate of physical therapy in 2014. She has become certified in the use of dry needling and has attended courses on use of muscle energy techniques and additional manual therapy techniques. In addition to working with athletes and runners, she enjoys running and competing in road and trail races.



Ryan is the manager of our Milwaukee/Third Ward and Hales Corners stores. He ran his first 10K when he was 8 years old and has been an avid runner ever since. Ryan has a degree in Kinesiology from UW-Milwaukee where he was a Scholar Athlete and earned All-League honors in both Cross Country and Track. He also holds a Masters Degree in Kinesiology/Sport Management. Ryan enjoys teaching strength training classes, traveling with his wife, and cooking.



Kendra has been a Massage Therapist for nearly 18 years and enjoys working with a broad range of clients.  Kendra has had much success working with clients anywhere from triathletes and marathoners to clients with chronic pain, fibromayalgia and Parkinson. Her specialties include deep tissue therapy, MRT (muscle release technique) and prenatal massage. Kendra's experience working in a therapeutic setting in a chiropractic office as well as at InStep has given her a unique ability as a massage therapist to aid in an ideal recovery. Kendra will strive to always give the best care in every clients specific situation. 


Dana Serketich, LMT, CNMT, CPT

Dana is a Licensed Massage Therapist, Certified Neuromuscular Therapist, and Certified Personal Trainer. Her emphasis is on a holistic approach to stimulate the body into healing itself. Dana’s integrative and individualized approach helps improve daily life activities, performance, prevent injury, and improve overall health and vitality.  Dana has experience in treating chronic and acute neck, back, hip, shoulder, and knee pain; restoring postural alignment; treating headaches, TMJ Dysfunction and sciatica; as well as other conditions, including stress related ailments.  To learn more, please visit